Social Media Specialist (Content & Video)
Own end-to-end social for three brands — create, post, and engage with your ideas, on camera and behind the keyboard, remotely.
Description
If you thrive in fast-moving environments, love creating content, and know how to turn ideas into execution, this role is for you.
We're hiring a Social Media Specialist to execute and manage the day-to-day social media operations for three connected brands:
Rankings.io (legal marketing agency)
Personal Injury Mastermind (PIM & PIMCON)
Chris Dreyer Co. (founder/personal brand)
You'll own the execution behind our social presence while partnering closely with our Social Media Manager, who focuses on strategy, creative direction, reporting, and stakeholder management.
This is an ownership role for someone who enjoys creating content, staying organized, engaging online communities, and continuously improving performance.
Responsibilities
Social Media Management
Publish and manage content across LinkedIn, Instagram, TikTok, Facebook, X, and YouTube
Maintain content calendars and publishing schedules across multiple brands
Repurpose podcasts, newsletters, blog posts, webinars, and event content into platform-specific social media content
Support video publishing with captions, thumbnails, metadata, and light editing
Ensure social profiles remain current and optimized
Content Creation
Execute creative briefs while adding your own ideas and perspective
Create engaging graphics, videos, and written content consistent with each brand's voice
Be comfortable appearing on camera regularly for social content
Capture content during recording sessions, company events, and industry conferences
Community Engagement
Monitor comments, messages, mentions, and tagged content across all platforms
Respond in the appropriate brand voice while building relationships with followers, partners, and industry professionals
Identify engagement opportunities and escalate sensitive conversations when needed
Project Management
Own timelines and coordinate content production from idea to publication
Manage tasks using ClickUp, Asana, Monday, Trello, or similar platforms
Collaborate with internal teams and external partners to keep projects moving
Maintain organized documentation and content libraries
Performance & Growth
Track social media performance and identify trends
Support reporting by maintaining dashboards and gathering platform analytics
Stay current on platform updates, emerging trends, and new content opportunities
Bring fresh ideas that help grow our brands and audiences
Requirements
3–5 years of hands-on social media experience (agency, in-house, or creator background)
Experience managing multiple social media platforms and content calendars
Strong writing, storytelling, and communication skills
Comfortable appearing on camera and creating video content
Experience using project management software such as ClickUp, Asana, Monday, or Trello
Strong organizational skills with excellent attention to detail
Self-starter who takes ownership and follows through without constant direction
Comfortable working with creative teams, executives, and external partners
Nice-to-Haves
Experience with social scheduling tools (Sprout, Later, Buffer, Hootsuite, or similar)
Video editing experience (CapCut, Descript, Premiere)
YouTube channel management experience
Familiarity with the legal industry, professional services marketing, or B2B media
Event social experience (live coverage, conference content) — directly relevant to PIMCON and PIM Summit
Experience supporting a founder/personal brand
Benefits
Starting Salary of $70,000
Fully Remote
Unlimited PTO
$100 Wellness Reimbursement Program
Quarterly training stipend for Professional Development
401(k) with 3% Employer match (Safe Harbor)
100% Employer-Paid Health Insurance (For Employee)
What to Expect in the Interview Process
Human Resume Review Your resume will be reviewed by our Talent Acquisition team: Real people, not AI.
One-Way Video Interview Selected candidates will be sent a link to complete a one-way video interview. Please plan to record in your typical work-from-home environment, ensuring it is well-lit and free of distractions.
Live Zoom Interview Candidates who move forward will meet with Talent Acquisition and the Hiring Manager for a live Zoom interview to discuss experience, role expectations, and team fit.
Video Assessment Candidates advancing to the next stage will complete a video assessment designed to showcase their creativity and overall approach to the role.
Final Zoom Interview Final candidates will meet with Hiring Managers for a final Zoom interview.
- Department
- Marketing
- Locations
- St Louis, Remote
- Remote status
- Fully Remote
- Yearly salary
- $70,000
About Rankings.io
More than 300+ PI firms have used Rankings.io to dominate the markets that matter most for high-value MVA, premises liability, and wrongful death cases nationwide. (We also support criminal defense, family law, and other high-stakes practice areas.)